Photo by Mark Turnauckas, via Flickr.
What do you think about when you consider extreme energy efficiency? Perhaps you think about gigantic solar arrays, intricate water reclamation technology, or slick computerized building controls.
While all those measures are well and good, you don’t have to buy fancy equipment or use luxury materials to achieve superior energy savings.
When it comes to lowering energy consumption, I believe that simple utility incentives—which are often just a few lines of text—may very well be our most powerful tool.
